🇸🇪
AdSense RPM in Sweden: 2026 Complete Guide
Estimated RPM ranges, niche breakdowns and the best ad networks for Sweden publishers.
$3.74
Average RPM (General)
$11.97
Top niche RPM (Finance)
10M
Internet users
AdSense
Best network
RPM by niche in Sweden
| Niche | Low RPM | Average RPM | High RPM | Best Network |
|---|---|---|---|---|
| Finance | $6.58 | $11.97 | $22.14 | AdSense |
| Legal/Insurance | $7.82 | $14.21 | $26.29 | AdSense |
| Technology | $3.70 | $6.73 | $12.45 | AdSense |
| Health | $4.32 | $7.85 | $14.53 | AdSense |
| Education | $2.88 | $5.24 | $9.69 | Ezoic |
| Gaming | $1.44 | $2.62 | $4.84 | Ezoic |
| News/Entertainment | $1.03 | $1.87 | $3.46 | Ezoic |
| General | $2.06 | $3.74 | $6.92 | Ezoic |
Traffic source impact in Sweden
Organic Search
$3.74 RPM
Direct
$3.18 RPM
Mixed
$2.81 RPM
Social Media
$1.68 RPM
Best ad networks for Sweden publishers
AdSense
Google's flagship publisher network
Expected RPM
$2.06 – $6.92
Ezoic
AI-driven ad optimization platform
Expected RPM
$2.37 – $7.96
Mediavine
Premium network for established publishers
Expected RPM
$3.29 – $11.07
Calculate your exact earnings
Plug in your own pageviews, niche and country to see a personalized estimate.
Open Calculator →