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AdSense RPM in Philippines: 2026 Complete Guide
Estimated RPM ranges, niche breakdowns and the best ad networks for Philippines publishers.
$1.53
Average RPM (General)
$4.90
Top niche RPM (Finance)
85M
Internet users
AdSense
Best network
RPM by niche in Philippines
| Niche | Low RPM | Average RPM | High RPM | Best Network |
|---|---|---|---|---|
| Finance | $2.69 | $4.90 | $9.06 | AdSense |
| Legal/Insurance | $3.20 | $5.81 | $10.76 | AdSense |
| Technology | $1.51 | $2.75 | $5.09 | AdSense |
| Health | $1.77 | $3.21 | $5.94 | AdSense |
| Education | $1.18 | $2.14 | $3.96 | Adsterra |
| Gaming | $0.59 | $1.07 | $1.98 | Adsterra |
| News/Entertainment | $0.42 | $0.77 | $1.42 | Adsterra |
| General | $0.84 | $1.53 | $2.83 | Adsterra |
Traffic source impact in Philippines
Organic Search
$1.53 RPM
Direct
$1.30 RPM
Mixed
$1.15 RPM
Social Media
$0.69 RPM
Best ad networks for Philippines publishers
AdSense
Google's flagship publisher network
Expected RPM
$0.84 – $2.83
Adsterra
Global network with strong Tier 3/4 coverage
Expected RPM
$0.46 – $1.56
Monetag
Multi-format monetization for all geos
Expected RPM
$0.42 – $1.42
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