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AdSense RPM in Brazil: 2026 Complete Guide

Estimated RPM ranges, niche breakdowns and the best ad networks for Brazil publishers.

$1.87
Average RPM (General)
$5.98
Top niche RPM (Finance)
165M
Internet users
AdSense
Best network

RPM by niche in Brazil

NicheLow RPMAverage RPMHigh RPMBest Network
Finance$3.29$5.98$11.07AdSense
Legal/Insurance$3.91$7.11$13.15AdSense
Technology$1.85$3.37$6.23AdSense
Health$2.16$3.93$7.26AdSense
Education$1.44$2.62$4.84Adsterra
Gaming$0.72$1.31$2.42Adsterra
News/Entertainment$0.51$0.94$1.73Adsterra
General$1.03$1.87$3.46Adsterra

Traffic source impact in Brazil

Organic Search
$1.87 RPM
Direct
$1.59 RPM
Mixed
$1.40 RPM
Social Media
$0.84 RPM

Best ad networks for Brazil publishers

AdSense
Google's flagship publisher network
Expected RPM
$1.03 – $3.46
Adsterra
Global network with strong Tier 3/4 coverage
Expected RPM
$0.57 – $1.90
Monetag
Multi-format monetization for all geos
Expected RPM
$0.51 – $1.73

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