Ezoic vs Mediavine: The Premium Publisher Dilemma

Both are top-tier ad partners for Tier 1 publishers. Ezoic has no traffic minimum and more flexibility. Mediavine often pays higher RPMs once you qualify.

EZ
Ezoic
AI-driven ad optimization
ME
Mediavine
Premium network for established publishers

Head-to-head comparison

CriterionEzoicMediavine
Min Traffic RequirementNone (any size welcome)50,000 sessions/mo
Payment MethodsPayPal, Wire, CheckDirect deposit, PayPal
Payment Threshold$20$25
Ad FormatsDisplay, Native, Video, MediationDisplay, Video, Sticky, Native
Best ForGrowing sites in Tier 1 marketsEstablished Tier 1 lifestyle blogs
Average RPM (Global)$8 – $20$15 – $40
Average RPM (Tier 3/4)$1 – $4Limited availability
Approval DifficultyModerateVery strict
Support QualityEmail + chatDedicated success manager

Which should you choose?

Choose Ezoic if...

You're between 10K and 50K monthly visits or want more dashboard control.

Choose Mediavine if...

You're firmly over 50K sessions and want maximum RPM with hands-off management.

Use both if...

Mediavine requires exclusivity — once approved, drop Ezoic.

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